QR Code generator to create a feedback form

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QR Code to create a customer feedback form

QR codes are an essential tool for modern companies looking to optimize their data collection. We have some good news to share with you: the technology of QR codes allows companies to access comments and reviews from their customers in a matter of seconds, simply by scanning a code with a smartphone. And yes, as you've gathered, these codes allow users to access feedback forms, reducing communication barriers and improving customer satisfaction. What more could you ask for to get closer to your customers, and thus grow your brand?

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How do I create a QR code for a feedback form?

Looking for a simple solution to create a QR code for a contact form? QR Factory is one of the tools to use! Here are the steps to generate a customized QR code that redirects your customers directly to a Google form or any other online feedback service.

 

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Choosing your form platform, the crucial first step

To get started, choose the platform on which you'd like to create your form. Google Forms is a popular option due to its compatibility with QR codes and ease of use. You can also choose alternatives such as Typeform, SurveyMonkey, or more customized solutions via Google Workspace.

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Some tips to know when creating the form

Create a form online by asking the essential questions to get the opinions or comments you want. If you use Google Forms, you can incorporate a variety of response types, from text fields to checkboxes to satisfaction scales. This allows you to tailor the form to your company's specific needs.

 

 

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Generating a QR code is easy!

After creating the form, copy its URL and go to the QR code generator QR Factory. Paste the URL in the space provided. 

 

To find your URL on Google Forms, 

  • go to your form and press the "Send" button at the top right of the screen. 
  • A window will open. 
  • Click on the link anchor and you'll get your form's url. 

 

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Here, for example, is the link to the Congress registration form proposed as an example by the https://docs.google.com/forms/d/e/1FAIpQLSe3jJhsjTF4ISSDfWXjL5YLiF7Yv476-9MqW5ATpeSmBOkdUQ/viewform?usp=sf_link 

 

The generator will then provide you with a unique QR code that you can use to direct your customers or participants to the form.

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Customize your QR code, the recommended step for differentiation

And yes, QR codes are easily customizable! With QR Factory, you can adjust the color (1), shape, and even add a logo (4) so that the QR code matches your brand image.

 

Are you a company looking to strengthen your visual identity while collecting valuable data? This is the perfect option for you.

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Don't forget to download and test the QR code!

Even if you've completed the QR code, you can't share it right away. Test the QR code right away! It couldn't be simpler: use a smartphone to scan the code and make sure it redirects correctly to the right form.

 

Once everything's working, you can download the code in the format of your choice, such as PNG or SVG, then embed it in your communication materials.

Why use QR codes for feedback forms?

One of the main advantages of QR codes for feedback forms is the simplicity and speed of access to questionnaires.

 

Media such as business cards, poster, or even checkout tickets should be considered. You then facilitate the data collection process. Rather than having to type in a URL, participants can simply scan the code to access the form.

Did you know? QR codes improve participation rates in surveys and polls! As you'll soon realize, it's very intuitive. In a professional setting where every interaction counts, you'll find that this fluid collection of opinions has an impact on customers.

That makes sense, but note that by reducing the steps required to complete a form, you'll increase responses and gather more relevant information about your customers expectations.

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Practical uses of QR codes for feedback forms

The QR codes for feedback forms can be used in a variety of contexts, enabling businesses to gather valuable information in real time. Here are just a few examples of how they can be used.

Easy integration in restaurants and cafés!  

In the restaurant business, QR codes can be printed on menus, receipts or business cards. This allows customers to give feedback on their meal, service or ambience without having to fill in a paper form.

 

In case you have a restaurant that offers burgers or other dishes, you'll just have to position the QR code prominently on all the tables.

According to QR Code Tiger, 60% of restaurants have adopted QR menus by 2022 and have seen productivity gains (waiters no longer need to bring the paper menu to customers) and cost savings (there's no longer a need to print menus).

Retail stores, businesses at the forefront of the trend!

Retail shops can also benefit from QR codes by integrating them into their feedback strategies.

For example, after a shopping experience, customers can receive a receipt containing a QR code inviting them to share their impressions of the in-store experience.

This approach collects immediate data, which can be used to improve service.

A retailer can print a QR code on a business card to encourage customers to give feedback after a purchase or service.

Event organizers? QR codes are in!" 

You organize events? The QR codes can be extremely useful. After a conference or workshop, participants can scan a QR code to give their feedback on the organization, the presentations, or even the speakers.

QR codes to improve public services

QR codes can also be used in public services to improve user satisfaction. For example, at the end of a service, a QR code can be displayed on a receipt or sign to allow citizens to share their feedback. This process helps to measure service quality and identify areas for improvement.

A shopkeeper can print a QR code on a business card to encourage customers to give feedback after a purchase or service.

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What are the advantages of QR codes for feedback forms?

There are several advantages to creating QR codes for this type of form.

Improve the accessibility of your forms! 

Note that the QR code allows direct access to the feedback form without the need to navigate to a website or enter a URL. This reduces friction in the review collection process, increasing the chances of receiving replies.

Enjoy real-time tracking and analysis

You don't know all about this code yet! The QR codes let you know the number of scans. With tools like Google Forms or Google Workspace, you'll analyze the data and identify improvements.

By integrating a QR code into your marketing materials, you create an opportunity for your customers to share their opinions directly from their smartphones.

A long-term strategy is possible

Another advantage of QR codes is their durability. Once created, they remain valid as long as the linked URL is active. And if you update the form, you don't need to recreate a new QR code.

Customer engagement, another key point

By making it easier to access forms, QR codes boost customer engagement. The latter are more inclined to respond to surveys or provide feedback when they can quickly and easily do so from their smartphone.

According to Unitag.io, one restaurant chain integrated a QR Code into its establishment. The initiative led to a 250% increase in the number of reviews received over a six-month period, and a 0.5-star improvement on Google after two quarters.

FAQ

QR codes can be used in restaurants, retail stores, events, or even public services to collect notices or comments in real time.

Yes, with tools like QR Factory, you can customize the shape, color, and add a logo to make your QR code more attractive.

As long as the URL linked to the form remains active, your QR code will work. You won't need to recreate it as long as the formular is accessible.